The Hankamer School of Business features high-quality faculty with diverse research interests spanning all facets of the business realm. As Baylor University transitions into a Research 1 (R1) institution, the Business School is in a prime position to conduct purposeful research that will make lasting changes to improve the lives of those in our community, nation and the world at large. The faculty and students at Hankamer have made significant contributions to Baylor’s promotion to R1 status through the years and will continue to do so. The Business School will further support our expert scholars to ensure we are efficient in the ways we deploy our resources will expand the scope of research conducted here.
We also strive to ensure students receive an impactful education while attending Baylor. One way we approach this is through experiential learning opportunities. Mission trips, study abroads and other global engagement activities offer students an international perspective that is crucial in today’s interconnected world. Connecting students to businesses and industry professionals allows the Business School to build more connections and bridge the gap between classroom lectures and real-world situations.
Diversity is an important concern at the Hankamer School of Business, which means both hiring and retaining faculty and staff as well as recruiting students that come from different backgrounds. Revelation 7:9 tells us that God’s Kingdom includes people “from every nation, from all tribes and peoples and languages,” so we should push to do our part to honor this at the Business School. We need to hear those voices that are often unheard or ignored and learn the ways we can be better, all while fostering a Christ-centered culture where all faculty, staff, students and alumni are welcomed and feel at home.
The Hankamer School of Business is building a culture of support for each other’s research and celebrating scholarly achievements. One way the Business School highlights purposeful research is through Innovative Business at Baylor profiles and features.
Innovative Business at Baylor—Fall 2022:
- Half of the Department of Management faculty are currently women. The faculty certainly collaborates across gender lines, but having so many women at the table allows for different types of conversation to happen. As part of this informal mentoring network, more professors are collaborating on research than ever before.
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“It is not just about the networking for the professional research, but it is also about the relationship that are built, the foundation of the professional research connections.” – Stephanie Kunst
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- Yulia Sullivan, assistant professor of Information Systems and Business Analytics, examines the role “executive functions” plays in how individual users navigate learning new information systems.
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“Ultimately, we aim to understand how people learn, not just what they learn.” – Yulia Sullivan
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- Gabriella Cacciotti, professor of Entrepreneurship and Corporate Innovation, connects the dots between entrepreneurial resiliency and the importance it has on individuals starting a new venture.
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“The model we created shows that when you want to understand how entrepreneurs become resilient, the first thing is to focus on the nature of adversity.” – Gabriella Cacciotti
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- Ashley Otto, associate professor of Marketing, explores how exposure to multiple brands develops trust and familiarity, influencing consumer behavior when it comes to decision making.
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“The most common and consequential time we are exposed to brands is when we are making the purchasing decisions. So that is when brands are most important to us. We have learned to associate brands with making decisions.” – Ashley Otto
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- Dorothy Leidner, professor of Information Systems and Business Analytics, reflects on sailing uncharted waters when she developed and implemented the first PhD program in the Business School.
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“I came in with the hope I would develop a PhD program because, in my thoughts, you really cannot become more research oriented without having those programs in place.” – Dorothy Leidner
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